We believe that a successful startup has the following ingredients:
- A strong founder or founding team with a unique insight and the passion to follow it.
- A strong opportunity that has an inevitability about it.
- A strong likelihood that the team and idea are the natural beneficiaries of the opportunity.
- A large outcome if the team is successful
Even with all these attributes luck and timing play a major role in whether these elements result in actual success.
At the earliest stage in a company there are only ideas. Value is directly related to the strength of the idea, and how it is narrated. To develop that narrative it is necessary to be audacious, avoid all fear, and plan for success.